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Delivery Analytics & Commissions

Track performance and profitability across all delivery platforms.

Analytics Dashboard

Overview Metrics

┌─────────────────────────────────────────────────────────────────┐
│ DELIVERY PERFORMANCE This Week ▼ │
├─────────────────────────────────────────────────────────────────┤
│ │
│ ┌──────────────┐ ┌──────────────┐ ┌──────────────┐ │
│ │ Orders │ │ Revenue │ │ Net Profit │ │
│ │ 347 │ │ $8,234 │ │ $5,892 │ │
│ │ ↑ 12% │ │ ↑ 15% │ │ ↑ 8% │ │
│ └──────────────┘ └──────────────┘ └──────────────┘ │
│ │
│ ┌──────────────┐ ┌──────────────┐ ┌──────────────┐ │
│ │ Avg Ticket │ │ Commission │ │ Prep Time │ │
│ │ $23.73 │ │ $2,342 │ │ 14.2 min │ │
│ │ ↑ 3% │ │ (28.4%) │ │ ↓ 2 min │ │
│ └──────────────┘ └──────────────┘ └──────────────┘ │
│ │
└─────────────────────────────────────────────────────────────────┘

Platform Comparison

Revenue by Platform

PlatformOrdersRevenueAvg TicketCommissionNet
DoorDash156$3,712$23.79$1,114 (30%)$2,598
UberEats124$2,945$23.75$883 (30%)$2,062
Grubhub67$1,577$23.54$345 (22%)$1,232
Total347$8,234$23.73$2,342$5,892

Performance Metrics

PlatformAccept RatePrep TimeRatingIssues
DoorDash98.2%13.5 min4.82
UberEats97.8%14.8 min4.73
Grubhub99.1%14.2 min4.90

Commission Tracking

Understanding Commissions

Delivery platforms charge commissions:

PlatformStandardPartnershipPremium
DoorDash15%25%30%
UberEats15%25%30%
Grubhub10%20%25%+

Commission Calculator

Order Total:        $50.00
Platform: DoorDash (30%)
─────────────────────────────
Commission: -$15.00
Net Revenue: $35.00
Food Cost (30%): -$15.00
Labor (estimated): -$8.00
─────────────────────────────
Profit: $12.00 (24%)

Commission Reports

View commission breakdown:

  1. Go to Reports > Delivery > Commissions
  2. Select date range
  3. Filter by platform
  4. Export for accounting

Profitability Analysis

Item-Level Profitability

Analyze which items are most profitable for delivery:

ItemOrdersRevenueFood CostCommissionProfitMargin
Burger Combo89$1,335$334$400$60145%
Pizza Large67$1,005$201$301$50350%
Fish Tacos34$442$177$133$13230%
Caesar Salad45$540$108$162$27050%

Low Margin Alerts

System flags items with low delivery margins:

⚠️ LOW MARGIN ITEMS

These items have less than 25% profit margin on delivery:

- Fish Tacos: 30% margin
- Ribeye Steak: 18% margin
- Seafood Platter: 22% margin

Consider:
- Increasing delivery price
- Removing from delivery menu
- Reducing portion size for delivery

Time-Based Analytics

Hourly Performance

Orders by Hour (Last 7 Days)

12AM ▏
1AM ▏
2AM ▏
3AM ▏
4AM ▏
5AM ▏
6AM ▏▎ 3
7AM ▏▎▎ 8
8AM ▏▎▎▎ 12
9AM ▏▎▎ 9
10AM ▏▎▎▎ 15
11AM ▏▎▎▎▎▎ 28
12PM ▏▎▎▎▎▎▎▎▎ 45 ← Lunch peak
1PM ▏▎▎▎▎▎▎▎ 42
2PM ▏▎▎▎▎ 22
3PM ▏▎▎▎ 18
4PM ▏▎▎▎▎ 24
5PM ▏▎▎▎▎▎▎ 35
6PM ▏▎▎▎▎▎▎▎▎▎ 52 ← Dinner peak
7PM ▏▎▎▎▎▎▎▎▎ 48
8PM ▏▎▎▎▎▎▎ 38
9PM ▏▎▎▎▎ 25
10PM ▏▎▎▎ 15
11PM ▏▎▎ 8

Day of Week

DayOrdersRevenueBest Platform
Monday42$998UberEats
Tuesday38$902DoorDash
Wednesday45$1,068DoorDash
Thursday48$1,140UberEats
Friday62$1,472DoorDash
Saturday58$1,377UberEats
Sunday54$1,277Grubhub

Customer Insights

Order Patterns

MetricValue
New customers45%
Repeat customers55%
Avg orders per customer2.3
Reorder rate38%

DoorDash Top Items:

  1. Burger Combo (23%)
  2. Chicken Wings (18%)
  3. Pizza (15%)

UberEats Top Items:

  1. Healthy Bowl (22%)
  2. Salads (19%)
  3. Wraps (14%)

Grubhub Top Items:

  1. Family Meals (28%)
  2. Combo Platters (21%)
  3. Catering Orders (15%)

Operational Metrics

Prep Time Analysis

MetricTargetActualStatus
Avg prep time15 min14.2 min✓ Good
Orders over 20 minUnder 10%8%✓ Good
Orders over 30 minUnder 2%3%⚠ Watch

Accuracy & Issues

Issue TypeCount% of Orders
Missing items51.4%
Wrong items20.6%
Quality complaints30.9%
Late pickup41.2%
Total144.0%

Driver Wait Time

PlatformAvg WaitTarget
DoorDash3.2 minUnder 5 min
UberEats4.1 minUnder 5 min
Grubhub2.8 minUnder 5 min

Reports

Available Reports

ReportDescriptionSchedule
Daily SummaryOrders, revenue, issuesDaily 6am
Weekly PerformanceWeek-over-week trendsMonday 8am
Commission ReportDetailed commission breakdownWeekly
Platform ComparisonSide-by-side platform analysisMonthly
Profitability AnalysisItem-level marginsMonthly

Exporting Data

Export for analysis:

  1. Go to Reports > Delivery
  2. Select report type
  3. Choose date range
  4. Click Export
  5. Choose format (CSV, PDF, Excel)

Scheduled Reports

Set up automatic reports:

  1. Go to Settings > Reports
  2. Click Schedule Report
  3. Select delivery reports
  4. Set frequency
  5. Add recipients

Optimizing Performance

Increase Revenue

Based on analytics:

  1. Peak hour staffing: More staff during lunch/dinner
  2. Menu optimization: Promote high-margin items
  3. Upsell combos: Bundle items for delivery
  4. Platform promotions: Participate in platform deals

Reduce Costs

  1. Right-size portions: Delivery-specific portions
  2. Packaging efficiency: Appropriate containers
  3. Prep optimization: Batch prep for delivery
  4. Negotiate commissions: Volume-based rates

Improve Ratings

  1. Consistency: Same quality every order
  2. Accuracy: Double-check orders
  3. Speed: Meet or beat prep times
  4. Packaging: Keep food fresh

Voice Commands

TaskSay
Today's stats"Delivery performance today"
Commission total"How much in delivery commissions?"
Platform comparison"Compare DoorDash and UberEats"
Top items"Best selling delivery items"
Export report"Export delivery report"

Integrations

Accounting Integration

Sync commission data to:

  • QuickBooks
  • Xero
  • FreshBooks

Business Intelligence

Export to:

  • Excel/Google Sheets
  • Tableau
  • Power BI