Menu Management for Owners
Strategic tools to maximize menu profitability across all your locations. While managers handle day-to-day item availability, owners focus on pricing, engineering, and seasonal strategy.
Pricing Decisions
Set and adjust prices with data-driven guidance via Owner > Menu > Pricing:
| Tool | Purpose |
|---|---|
| Price optimizer | AI-recommended prices based on food cost, competition, and demand |
| Price scheduling | Schedule price changes for future dates |
| Location overrides | Adjust prices per location for local market conditions |
| Rounding rules | Round to psychological price points ($X.99, $X.95) |
All price changes require owner-level approval before going live.
Menu Engineering
Analyze every item using the menu engineering matrix under Owner > Menu > Engineering:
| Quadrant | Popularity | Profitability | Action |
|---|---|---|---|
| Stars | High | High | Promote prominently and protect |
| Plowhorses | High | Low | Re-engineer recipes or raise price gradually |
| Puzzles | Low | High | Increase visibility, add server talking points |
| Dogs | Low | Low | Consider removing or reworking |
The platform automatically classifies items based on sales volume and contribution margin. Review monthly.
Seasonal Menus
Plan and launch limited-time offerings:
- Create a seasonal menu under Owner > Menu > Seasonal
- Set start and end dates for automatic activation
- Assign to all or selected locations
- Configure pricing and food cost targets
- Track performance against projections in real time
Items automatically appear and disappear on scheduled dates across POS, kiosks, and online ordering.
Multi-Location Menu Control
| Feature | Description |
|---|---|
| Master menu | Single source of truth pushed to all locations |
| Location overrides | Per-location pricing or availability exceptions |
| Rollout scheduling | Stage changes across locations over time |
| Approval workflow | Require owner sign-off before changes go live |
Related Guides
- Cross-Location Menu - Day-to-day menu operations
- Reports - Menu item performance reports
- Analytics - Business intelligence dashboards